When entering into a charity partnership, companies should think about what they can offer their chosen charity beyond financial help.

This year has already seen the world’s biggest pharmaceuticals merger, a catastrophic crisis with a potential ripple effect across the entirety of the auto industry, a lack of trust in business among the public and a renaissance of the annual report. .

In its partnership with UK-based charity, Contact the Elderly, Bisto, the Premier Foods-owned British gravy brand, capitalises on its association with traditional Sunday lunches and time spent with the family.

Following NLA media access’ decision to introduce a new PR Client Service license, the PRCA announced its categorical opposition.

The ICCO Global Awards 2015, for PR agencies and individual practitioners, has the recognition of 33 PR trade associations worldwide, despite being in its inaugural year.

Independent charitable foundation, the Wellcome Trust, has created a sub-brand for a public engagement initiative around food, health and the planet. The Crunch brand is intended to inspire the UK to make nutrition a priority.

For financial communicators, the IR Society’s awards is a major event in the corporate calendar.

Tata Consultancy Services (TCS) has formed a partnership that will help to tackle the UK’s digital skills shortage.

There are so many components to a successful brand strategy that it can be difficult for branding professionals to ensure that they are abreast of industry trends.